Branded Creative
You Are Your Skin.
Client
Peaches Skincare
Date
2019
Services
Photography | Creative Consultation | Video
Peaches Skincare was doing natural skincare before it was cool. With full service salons and a complete product line, the Peaches brand has seen steady growth year over year. Their team was looking to take their visual media to the next level.
The Objectives.
Having experienced steady growth without any real creative effort, Peaches Skincare wanted to focus on visuals one step at a
time. With a logo set in place, we focused on photography and video first. We needed a way to show their ingredients in a fun and
clean way while remaining true to their current look.
The Plan.
Conducting a complete brand audit was the first step. Determining an agreed upon set of initial goals while understanding the usage of current assets was very important. After some creative mood boards we were able to
develop our shot list and create some beautiful imagery. A similar process was used to execute video and the introduction of new typography.
Communicative photography designed to sell.
"You Are Your Skin."
A fresh tagline and the introduction of a new font.
A Visible Difference.
Peaches products make a clear difference. It was important to their team that their visual media do the same. After careful collaboration we were able to produce on-brand photography and video while gradually
moving the brand’s existing design forward.
Product photography and video fused with design.